When you are a business owner, particularly a small business owner, leverage is a key part of your success. The more you can leverage your own time, money, knowledge, resources and contacts and those of others, the quicker you can increase your capacity for growth.
One of the most lucrative strategies in creating leverage in your business is to form strategic partnerships or alliances, with businesses that you share commonality with (normally customers). Forming these relationships can be quite easy – but maintaining them and keeping them profitable? That is not so simple.
To help you get the most out of your strategic partnerships here are five tips for building lasting, profitable, win/win relationships with fellow businesses.