We live in a world that is becoming increasingly connected; yet disconnected at the same time. While it has never been easier to communicate with anyone, anywhere in the world, we lose something when we stay behind the veil of technology – deeper relationships.
We forget that relationships underpin every business transaction. The deeper the relationship, the more profound and profitable it becomes.
Your customers crave connection – real connection – from the businesses they buy from. They don’t want to interact with a faceless business, hear from general autoresponders or enquire only through a web form. They want a real relationship, a real person – they want you.
Networking can be an interesting experience. While you meet a lot of different personalities and businesses, two types of people tend to stand out in the crowd, those who are interested in building relationships and those focused on the sale.
While we need sales to survive in business, there is a real danger in making sales your only focus. Could your motives be costing you customers?
When it comes to creating raving fans in your business, great service is only the beginning. You need to be intuitive, understanding your customers’ needs, wants and expectations so you can go above and beyond to create a truly ‘wow’ experience.
Happy customers will always be your greatest sales people, but how do you get them to the point where they want to tell the world about you? Here are four steps to help you create more raving fans in your business.
When you're working late nights and early mornings, constantly pushing yourself to work harder, increase your clients, grow your business and meet deadlines, you can end up tired, stressed, overwhelmed, late with your work and can even lose the passion you had for your business to begin with.
So how do you maintain your health and sanity and your clients happiness during busy times? Here are six tips to help you avoid burnout and burning clients.
Repeat customer sales are the cheapest and easiest business you will ever generate, so it makes sense that more of your time should be spent nurturing and leveraging your existing customer relationships than bringing in new business.
But how do you keep customers coming back and buying again and again? Here are eight tips to help you turn those once off buyers into loyal, profitable, repeat customers.
No one sells your business like a happy customer. When your customers sing your praises and prove your value and claims through their own experiences, a whole new level of trust and credibility is awarded to you and your business.
With repeat customer sales and referrals also being the cheapest and easiest business you will ever generate, it‘s smart to spend more time nurturing and leveraging your existing customer relationships to create even more happy customers.
With this in mind, here are four tips to help you enhance your customer experience and increase profitability in the process.